Tag Archives: All Marketers are Liars

I’m in the marketing trenches now, preparing to launch Hannah, which means, strangely, that I’m reading books like Seth Godin’s All Marketers are Liars and I now actually know what The Long Tail is.  The majority of writers reading this will probably think, “Marketing?!  I’m not there yet.  I’m still in the private stages of writing.”  You’re absolutely right to protect your tender, beloved process.  I’m with Rilke when he told the young poet: “You ask whether your verses are good… You send them to magazines.  You compare them with other poems, and you are disturbed when certain editors reject your efforts.  Now…I beg you to give up all that.  You are looking outward, and that above all you should not do now.  Nobody can counsel and help you, nobody.  There is only one single way.  Go into yourself.  Search for the reason that bids you write; find out whether…

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